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Hoda Amel Abdalla, Chief Operating Officer at TACTIC™ Real-Time Marketing

The Value of Privacy: How advertisers can build transparency with the GDPR

Hoda Amel Abdalla is an international adtech specialist, with comprehensive experience in dynamic and data-driven advertising. She has helped several Fortune 500 brands to successfully optimize their digital and creative content strategies. Focusing on global growth, she leads consumer privacy and ensures successful client relations as the Chief Operating Officer at TACTIC Real-Time Marketing.

Prior to TACTIC, Hoda was the Director of Communications for the nonprofit organization Federation for Internet Alerts (FIA), and the Creative Operations Manager of Technology at Conversant Media, an Alliance Data company. Hoda received a Master's of Science in Information Technology from the McCormick School of Engineering at Northwestern University.


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